Reader Neil spotted a MoMA "installation" going up at the Atlantic stop in Brooklyn yesterday, saying posters like the above are filling up "every space in the station." It turns out that the museum is pulling all the stops for the expected plummet in tourism this year, and are targeting locals to come visit instead.
Crain's reports that starting February 10th, "MoMA will take over all the media space in Brooklyn’s Atlantic Avenue subway station to install a kind of satellite exhibition of highlights from its permanent collection. Commuters will see reproductions of 58 iconic works like Claude Monet’s Water Lillies and Starry Night by Vincent van Gogh. They will be able to dial numbers on their cell phones to get information on the artists and paintings, similar to audio guides at museums. A new Web site will offer information as well."
Wednesday, February 04, 2009
MoMA in Atlantic Terminal
Oh, neat! A Gothamist reader tipped the site off to a new installation by the Museum of Modern Art, which is being installed in Atlantic Terminal. Here's what Gothamist has to report about the project: