Sunday, February 06, 2011

Obsessed: DwellStudio Spring

Twice a year I head over to the New York International Gift Fair to see what's new in the world of home accessories. Of the many things I saw (and I saw a few) the new bedding from DwellStudio stood out as a fresh introduction. The company's signature Draper Stripe looks fabulous in poppy and gray (above), and the new Ikat Dot is a fun plan on the old Dot pattern.

I was also tickled to hear that the company was bringing back some of their old patterns as a new secondary line, DwellStudio Vintage. The "vintage" patterns will be made with half the thread count of DwellStudio's high-end sheets and will cost half the price. I think this is a very clever way for an small company like Dwell to compete with the bigger brands that can offer products at rock bottom prices. It's also a great opportunity to get your hands on old Dwell patterns you might have missed the first go around.



3 comments:

flwrjane said...

Great tip, thank you,

xo jane

Elizabeth said...

I wanted to check out the Ikat Dot but it's not on their website. However, in my searching, I found the Matelasse bedskirt and my wish list grows...

Laura Fenton said...

I don't think the new patterns will be online for a while, sorry for the tease sneak peek.

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